I want to talk this week about Success Teams - sometimes called Goal Groups or Dream Teams. A Success Team is small group of 4 - 6 people who meet regularly to encourage and support each other. Barbara Sher, author of Wishcraft: How to Get What You Really Want, says that a Success Team is everything your family should have been and probably wasnt.

I can not stress this enough. You NEED a Success Group in your life!

So what does this have to do with marketing? Well, in my weekly Success Group, I have brainstormed with five fabulous women to create wonderful ideas to increase my business while enjoying my life more than ever. Five heads are better than one! I now have five times the resources, five times the creativity, five times the contacts, etc. And I have seen amazing results from my group. One woman successfully increased her prices; another went back to school to get another degree; one woman just got a call from the Oprah show! (note: When I wrote this is February, Oprahs producer said that she would keep my friend in mind for a later show. And just last week, she got a call back to do a show in mid-September!)

If you want more success (in ANY area), here are the reasons for being part of a Success Group:

* Expand your resources
Running a business can be very isolating. And to be successful, we need to have expertise in so many areas. Having a group gives you access to skills and resources that you would not have alone.
* Continuous motivation
Attending seminars and trade shows, reading books and magazines, learning a new skill... this all gives us confidence and motivation, but the feeling usually fades within days. Meeting with your Success Group gives you a shot of motivation on a regular basis.
* Be held accountable
Do you ever set a goal, and then fail to take action? Most of us only get things done if someone else will be angry or disappointed in us if we dont do it. Your group holds you accountable, and so each time you meet, you move one step closer to your goal.
* Brainstorming
Studies show that brainstorming with just one other person expands your ideas ten times!

Start thinking of who you want on your team!